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Best K-fashion Style Featured

The Best Korean Fashion Styles in January 2021

IVisitKorea asked 249 Korean fashion lovers to select their favorite Korean fashion style from the eight renowned K-fashion online stores, 66girls, YesStyle, Dark Victory, Stylevana, Kooding, Chuu, Stylenanda, and W Concept.

What is the most Loved Korean Fashion Style?

Survey Results & Summary

  • In January 2021, The most recommended Korean fashion online store to the participants was 66girls. 66girls was recommended to 53 (21%) out of a total of 249 people
  • The K-fashion online store has received the most style-selections from the survey was YesStyle. They got 596 choices from the survey participants, and it’s 14% of the total selections among eight shopping stores
  • The most picked style single photo among all was 66girls‘  ‘Solid Color Fleece-Lined Pants’
  • Chuu‘s style photos were selected mostly from Asia and America, and YesStyle got the most selections in Europe and Africa

※ How we designed and implemented the quiz survey

  • Made a quiz and asked K-fashion post visitors to take a quiz before they read the posts
  • Period and participants: January 3 to January 14, 249 people
  • Selected 5 products in the bestseller category from the famous eight popular K-fashion stores that ships internationally
  • Showed 8 fashion style photos in one question and asked to select 1 to 5 styles they like
  • participants viewed 40 photos and selected 17 photos on average

Who participated in the quiz survey?

As you see on the age chart, 74% of the participants of the quiz survey are under 25. It means that the Korean fashion style is loved by many young generations throughout the world. But we shouldn’t forget the fact that 21% of the participants were over 30 years old. People visited our posts 100% organically.

K-fashion Quiz_Let us know your ages_c
[IVisitKorea K-fashion Survey – Ages of the participants]

Visitors were from all around the world. Participants from Asian countries were the highest at 32%, followed by European participants at 29%, Americas, and the African countries. This result shows that Korean fashion is loved by various people around the world.

K-fashion Quiz_Where are you from
[IVisitKorea K-fashion Survey – Where are you from]

recommended K-fashion online stores

K-fashion Recommended Stores
[Recommended K-fashion online stores by personal selections]

53 out of 249 people got the result that their best fit K-fashion online store is 66girls. And followed by Chuu at 18%, Dark Victory at 16%, and Stylenanda at 15%. The recommended store is decided by the number of store photos that the participant selected throughout the quiz.

Top 12 K-fashion styles loved in January 2021

These are the list of the most picked K-fashion style of the January 2021 survey. You can visit and check products by clicking photos.

Selection from Asian Countries

Top 3 Stores got most Picks

Chuu logo
1. Chuu (269 picks)
Yesstyle logo_
2. YesStyle (256 picks)
Stylenanda logo
3. Stylenanda (241 picks)

Top 3 styles from Asian countries

chuu5
2. Chuu
chuu1
3. Chuu

Selection from European Countries

Top 3 Stores got most Picks

Yesstyle logo_
1. YesStyle (167 picks)
Stylenanda logo
2. Stylenanda (159 picks)
Chuu logo
3. Chuu (152 picks)

Top 3 styles in European Countries

Selection from Countries Of The Americas

Top 3 Stores got most Picks

Chuu logo
1. Chuu (145 picks)
Kooding logo
2. Kooding (144 picks)
Yesstyle logo_
3. YesStyle (139 picks)

Top 3 styles from countries of the americas

chuu5
3. Chuu

Selection from African Countries

Top 3 Stores got most Picks

Yesstyle logo_
1. YesStyle (34 picks)
Stylenanda logo
2. Stylenanda (33 picks)

Chuu logo
3. Chuu (27 picks)

Top 3 styles in African Countries

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